I Buy Domains on Trust Flow and Ignore DR. Twelve Years In, I’m Not Changing.
Somebody sends me a domain to evaluate at least once a week. Nine times out of ten, the pitch leads […]
AI Visibility Scores Are Mostly Noise. What to Measure Instead
Every AI tracking tool on the market right now wants to sell you the same thing. A number. Your brand
Your Gmail Inbox Is Now a Ranking Factor (Sort Of)
A new study found that emails sitting in your inbox can change which brands Google’s AI recommends to you. The
Anchor Text Ratios in 2026: Per-Page Competitive Analysis Strategy for SEO Agencies
The “10% exact match” rule people have been parroting since the mid-2010s is dead. So is the “branded anchors should
The Anatomy of a Bad Link, and What to Build Instead
A safer way to rank in 2026, built from real data and what actually moved rankings across thousands of orders.
Crawled But Not Indexed: What Google Actually Knows About Your Backlinks
An agency owner asks the hard questions about PBN links, authority networks, and whether indexation actually matters. The answers aren’t
Profile Links in 2026: Why Google Still Crawls What It Won’t Index
Link Building Strategy Profile Links in 2026: Why Google Still Crawls What It Won’t Index After the 2024/2025 core updates,